Dec 1, 2018
Seth Godin has taught and inspired millions of business owners,
entrepreneurs and marketers with his bestselling books. For the
first time ever, Godin goes deep and reveals the innermost core and
foundation of his marketing wisdom in “This Is
In this book
- * How to build trust and permission with your target
- * The art of positioning: deciding not only who it's for, but
who it's not for.
- * Why the old approaches to advertising and branding no longer
- The surprising role of tension in any decision to buy (or
- How marketing (is at its core) … about the stories we tell
ourselves about our social status.
- And Much, Much MORE!